Legal Center

Business Advertising Policy

Last updated: June 2026

Overview

Businesses on Momz & Popz may purchase advertising products including Direct Blast campaigns, sponsored listings, and featured placements. All advertising is subject to review and approval. This policy governs the standards that all business advertising must meet.

Direct Blast Advertising

Application Required

All Direct Blast campaigns must be submitted and approved before distribution. Businesses cannot self-serve Direct Blast without approval.

Ad Review Process

Our team reviews all Direct Blast submissions within 2–3 business days. We review for compliance with this policy, accuracy of offers, and content standards.

Targeted Distribution

Direct Blast messages are sent only to consumers who have opted in to receive promotional messages from businesses in their area. Geographic targeting is available.

Frequency Limits

Businesses are limited in the frequency of Direct Blast campaigns to prevent consumer fatigue. Limits are defined by subscription plan.

Refund Policy

Approved and distributed campaigns are non-refundable. If a campaign is rejected before distribution, the credit will be returned to your account.

Permitted Advertising Content

Genuine promotions, deals, and discounts that the business can honor

Accurate business hours, location, and contact information

Factual menu items and offerings

Events hosted by the business

Seasonal and limited-time promotions with clear expiration dates

New product launches or menu additions

Loyalty and reward program promotions

Prohibited Advertising Content

Misleading, deceptive, or bait-and-switch offers

Promotions that cannot be honored at the listed price or terms

Exaggerated health or nutritional claims not supported by evidence

Alcohol advertising directed toward anyone under 21

Comparative advertising that disparages other businesses

Offensive, discriminatory, or inappropriate content

Promotions for ineligible businesses or chain affiliations

Spam-style messaging or irrelevant geographic targeting

False urgency claims ('only 1 left!' when untrue)

Rejection & Appeals

If a Direct Blast campaign or advertisement is rejected, you will receive a written reason. Common rejection reasons include:

Misleading offer terms or pricing
Missing expiration dates on promotions
Content policy violations
Targeting outside approved service area
Business verification status issue

To appeal a rejection, contact advertising@mompopzlife.com within 14 days.

Business Conduct in Advertising

All businesses advertising on Momz & Popz agree to:

•Honor all promotions advertised for their stated duration and terms.

•Maintain accurate menus, pricing, and availability information on their listing.

•Update or remove promotions that have expired or changed.

•Avoid deceptive advertising practices in violation of FTC guidelines.

•Comply with all applicable federal, state, and local advertising laws.

•Treat all consumers with respect and professionalism.

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